Privacy policy
**Last updated: 19 August 2026**
This Privacy Policy explains how **Shop Here Express**, GSTIN **32AFRPP3298M1ZN**, trading as FishingStore.in and Fishing Store India ("FishingStore.in", "we", "us" or "our"), collects, uses, stores and shares personal information when you visit https://www.fishingstore.in, make a purchase, contact us or otherwise use our services.
## Information we collect
Depending on how you interact with us, we may collect:
- name, phone number, email address, billing and shipping address;
- order details, products viewed, cart activity, returns and support history;
- payment status and transaction references (full card or banking credentials are normally processed by authorised payment providers and are not stored by us);
- account login and customer-profile information;
- device, browser, IP address, approximate location, cookie identifiers and website-use information;
- messages, call/WhatsApp details, reviews, photographs and unboxing videos you voluntarily provide; and
- information required to prevent fraud, verify COD orders or comply with law.
## How we use information
We use personal information to:
- process payments, confirm, pack, ship and deliver orders;
- provide invoices, tracking, returns, refunds, warranty support and customer service;
- verify COD orders and reduce fraud, misuse and repeated failed deliveries;
- communicate service messages about an order or account;
- operate, secure, analyse and improve the website and customer experience;
- personalise content and measure advertising performance;
- send marketing communications where permitted and allow opt-out; and
- comply with tax, accounting, consumer-protection, legal and regulatory obligations.
## Shopify and service providers
Our store is powered by Shopify. Shopify processes customer information to provide and improve its commerce services. Shopify's consumer privacy information is available at https://www.shopify.com/legal/privacy/consumers.
We share only reasonably necessary information with service providers such as Shopify, payment gateways, banks, courier and logistics partners, order-management and customer-support tools, cloud/hosting providers, analytics providers, Meta, Google, messaging providers, fraud-prevention services, accountants and professional advisers. These providers may process information under their own terms and privacy notices.
We may also disclose information where required by law, court order or a lawful government request, to protect customers or our rights, to investigate fraud, or as part of a genuine business restructuring or transfer.
We do not sell customer phone numbers or contact lists. We do not authorise courier partners or staff to use customer information for unrelated personal purposes.
## Cookies, analytics and advertising
Our website and partners may use cookies, pixels, tags and similar technologies to remember preferences, keep the cart working, understand website use, prevent fraud and measure or personalise advertising. You can manage cookies through your browser and any consent or privacy controls displayed on the website. Blocking essential cookies may affect store functionality.
## Marketing choices
You may unsubscribe from marketing emails using the link in the message and may request to stop promotional WhatsApp/SMS communications by replying STOP or contacting us. Transactional order and service messages may still be sent where necessary.
## Data retention
We retain information only for as long as reasonably necessary for the purposes described above, including order fulfilment, warranty support, fraud prevention and legal, tax, accounting or dispute requirements. Retention periods may differ by record type and applicable law.
## Security
We use reasonable administrative, technical and organisational safeguards and rely on established platforms and payment providers. However, no online transmission or storage system is completely secure. Customers are responsible for protecting account passwords and should notify us of suspected unauthorised access.
## Your choices and rights
Subject to applicable law, you may request access to, correction of or deletion of personal information, withdraw consent for optional processing, or raise a grievance about our handling of personal information. We may need to verify your identity and may retain information where required by law or necessary for legitimate claims and transactions.
Requests can be sent to **grievance@fishingstore.in** with the subject **Privacy Request**. You may also use Shopify's privacy controls at https://privacy.shopify.com where applicable.
## Children's privacy
The store is intended for persons legally capable of entering into a purchase. A minor should use the store only with the involvement and consent of a parent or legal guardian. We do not knowingly seek personal information directly from children for unrelated purposes.
## External links
Our website may contain links to third-party websites. Their privacy practices are governed by their own policies, and we are not responsible for those independent practices.
## Changes to this policy
We may update this policy to reflect changes in our services, technology or legal obligations. The latest version and updated date will be posted on this page. Material changes will be communicated where required.
## Privacy contact
**Shop Here Express / FishingStore.in**
GSTIN: 32AFRPP3298M1ZN
Near Muziris Fort, Kodungallur, Kottapuram, Thrissur, Kerala 680667, India
Email: grievance@fishingstore.in
WhatsApp/customer care: +91 79077 95581